How to Live-Stream Products
Here, we will introduce some basic methods and techniques for short video operations and live streaming sales using a scientific and rational approach to help you better increase the visibility of agricultural products and improve economic income.
01
Short Videos
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Traffic: Breaking Point
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Fully engage the audience's senses.
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Enhance the contrast (e.g., elderly people doing Subject Three).
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Marketing
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Promote products based on the unique geographical advantages of rural areas.
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Organic and pollution-free.
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Sheep are raised on snow-capped mountain spring water.
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They eat high-quality organic corn and grow up listening to music.
02
Live Streaming Script
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Recommended Products
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Sequence for Recommending Products
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Quantity of Products Prepared
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Script for Recommending Products
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How to Interact Better with the Audience
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Frequency of Lucky Bag Giveaways
03
Promotion and Hype
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Share in WeChat Moments
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Dou+ (Initially use short videos to accumulate big data, then target ads based on demographics)
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Gain platform official traffic support through topics like rural revitalization and regional poverty alleviation.
04
Process of Live-Streaming
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Enhance interaction with fans by responding to comments and questions in real time.
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Offer personalized product recommendations based on viewers' preferences.
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Emphasize the value of discounts and offers to create a sense of gain for fans, increasing the likelihood that they will return to the live stream for future purchases.
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4o mini